Artisan News From One of the Top Gourmet Marshmallow Companies

The Farmers Market That Started it All

I was positive I wouldn’t be accepted to Vermont's biggest farmers market when I first applied 6 years ago. I’d had my business for 4 months at that point. I’d done online Christmas and Valentine’s Day drops, and that’s it. I had no tent, table, tablecloth, sales gene, or any idea what I was doing. And then I got in.

entrepreneurship

Read more

Surrender & Detachment

The event started off slow. WTF. This was supposed to be a blow out. I put in all this f’ing work and prep and effort and it’s going to be slower than a f’ing farmers market? This has to be a joke.

Read more

On Hitting 6-Figures

The more examples we have of this being possible--not even just 6 figures, but 6 figures sustainably, humanely, joyfully, kindly--the more the collective mental model shifts.

Read more

Preserving Joy

Even when we're busy as heck, we deserve to have the experiences we desire.

Read more

Dealing with Jerks

People will be dicks sometimes. It’ll maybe be one comment every couple weeks, but it’ll come. That’s about them, not you. Can you imagine having the audacity to say something shitty/belittle/talk down to a MARSHMALLOW vendor on a Saturday morning at an idyllic farmers market? Those who don’t lift us up are not our people. As they walk away, let their words leave with them. This is a skill, it takes time to cultivate. But I promise it’s cultivatable.

"Rise and Grind." Lol, no.

Am I a high achiever? Sure. Do I have big goals and bigger dreams? Totes. But outer success is not worth sacrificing my inner peace. For me, they MUST coexist. I refuse for these to be in opposition. And in my experience, the latter feeds the former in ways I never could’ve imagined.

Read more

Navigating Shipment Pressure as a Small Business

I am not a fulfillment center. I am a small, growing business making a handcrafted product.

Read more

Loving Your Business When Everything Sucks

Entrepreneurship is forever accepting the season we’re in and remembering no season last forever. An endless any-season would get tired after a while, anyway. It’s realizing that if we were “doing our best” 100% of the time, it wouldn’t be our best, it would be our norm. Allow 70-80% most days to be a big win, and allow 0% days to be honored as a springboard back up. Keep that magical macro of it all in sight when the micro feels frustrating. Allow frustration to become a compass towards smoother seas.

Read more

The Puzzle of Planning Q4

If you’re not a small business owner, the best way I can describe this time of year is: the moment you turn out a 1000 piece puzzle onto the table. You know there’s a beautiful image in there somewhere, but my gosh right now it sure resembles CHAOS. some pieces are up, some are down, some are stuck together even though they shouldn’t be, oh baby what have I done?

Read more

The Stories We Tell Ourselves

Let’s talk about stories. The ones we tell ourselves, about ourselves. Starting a business forces you to dispel a lot of them, quickly. Thriving in your passion and living in illusions can’t exist in tandem.

Read more

On starting a business…⁠

Before making any decision, all potentialities feel equally as “right” as they do “wrong.” Living in imagined futures is paralyzing and so often we end up floating somewhere in between, in non-committed commitments. But once you CHOOSE, and do so wholeheartedly, from a place of love, and alignment, and Your Baby-Oh-So-Unique Truth, life rearranges around your resolve, revealing a new future you didn’t even know possible.

Read more

Showing Up on Social Media

Two people could be making the exact same cookie, and you’re going to experience that cookie very differently based on the person talking to you about it. YOU are your strategic edge.

Read more